Less-than-wicked Lexus GS 300 Heads Behind the Barn

Steph Willems
by Steph Willems

The Lexus GS, a midsize, rear-drive sports sedan that first rode into the North American market in 1993, is today a slow-selling model in danger of discontinuation.

For 2020, one member of the GS lineup will indeed bite the dust.

According to CarsDirect, dealer order guides for the upcoming model year show no sign of the entry-level GS 300, the most affordable — and slowest — of the GS line. A Lexus spokesperson confirmed the model’s discontinuation for 2020.

According to Alissa Moceri, “the GS 300 represented a small percentage of GS sales in 2018.”

Certainly, spotting a new GS of any type is a difficult task. The model’s U.S. sales totalled 305 units in July, with June seeing just 214 GS models leave dealer lots. Last year’s GS sales amounted to just over a quarter of 2015’s volume, which was a post-recession high water mark for the sedan.

As Toyota mulls dropping bodystyles and models, the GS is seen as a prime candidate for the chopping block. Sedan sales of all types are on the decline, and Lexus is already well stocked with traditional four-doors. Currently, no rumors or official word exists of a pending redesign for the GS, a model that has soldiered on in its current guise since 2011.

The GS 300 utilized a turbocharged 2.0-liter four-cylinder, good for 241 horsepower and 258 lb-ft. While this rare sight won’t live to see another model year, the GS 350 and its F Sport variant, in both RWD and AWD guise, will soldier on, offering buyers more power in the form of a 3.5-liter V6. The larger of the two mills generates 311 hp and 280 lb-ft. Also returning is the hot GS F and its 467 hp, 389 lb-ft 5.0-liter V8.

With the GS 300 gone, GS’s pricing floor climbs a few steps. For 2020, the model line starts at $52,420 after destination for a GS 350 RWD.

[Image: Lexus]

Steph Willems
Steph Willems

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  • Turbo_awd Turbo_awd on Aug 26, 2019

    Maybe they should have kept the original GS430 competitive, rather than letting it wither and then try to save it with a really-late 5.0 installation? When your top model has an anemic 3.5 V6 (similar to the standard Ford V6 in the Taurus, etc), there's very little "Sport" left of your "Gran Sport" moniker..

  • Featherston Featherston on Aug 28, 2019

    Good to know 311 HP is "anemic."

    • MorrisGray MorrisGray on Oct 01, 2019

      It is ironic that nowadays people think they need so much horsepower to be satisfied. I owned a 1970 Dodge Charger 383 magnum engine (4sp) and a 1976 Pontiac Firebird Trans Am 455 (4sp) and both these cars were considered true muscle cars back then. They were very exciting to drive and seemed pretty powerful. I don't think either one of them had 300hp factory stock. My wife's 2012 Genesis sedan was rated 333hp and has more than enough power in my opinion. So many people seemed concerned with 0-60mph ratings but that is so irrelevant for daily use of a car. I do enjoy a quick accelerating car but not for 0-60mph use. I don't street race anymore and certainly don't want any tickets. Times have changed and all I want is a dependable fun car to drive and it would be nice to still be able to order a car with only the options you want, like it used to be 40+/- years ago.

  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
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