Buy/Drive/Burn: Unpopular V8 Sedans From 2016

Corey Lewis
by Corey Lewis

Commenter Chocolatedeath is absolutely adamant we talk about today’s trio of unpopular sedans. They’ve all got V8s, rear-drive, and found few buyers in their day, but that won’t stop us from choosing one among them to take home.

So, without further adieu, let’s take a look at Chocolatedeath’s car comparison, shall we?

Hyundai Equus

Believe it or not, the Equus debuted a full decade ago at the 2010 New York Auto Show. The second-generation Equus was the first to arrive in North America, and did so for the 2011 model year with a large 4.6-liter V8 engine. Only first-year versions had the 4.6L; after that the top-spec 5.0-liter Tau V8 took its place.

Important engine figures included 429 horsepower and 376 lb-ft of torque (if filled with premium fuel). The Equus was 203 inches long in sedan guise, but the available limo version was not imported to North America. All-wheel drive was never an option with Equus, and all versions utilized the same eight-speed automatic between 2012 and 2016. Equus was replaced in 2017 by the superior Genesis G90.

Infiniti Q70

The Q70’s design hailed from 2011, when two new versions of the brand’s M sedan debuted as the M35 and M56. Underneath, the new M used an “enhanced” and stretched version of Nissan’s rear-drive FM platform that debuted with the G35 in 2003. With new, swoopy styling replacing the blocky looks of the outgoing M, the new M became the (two inches) larger car it always wanted to be.

There was a slight refresh and name change in 2013 as Infiniti transitioned from various alphabet soup to Q-everything. The M37 became Q70 3.7, the M56 became Q70 5.6, and exterior length remained the same at 194.7 inches. A long-wheelbase version was available from 2014 onward. Four-wheel drive was also optional, making the Q70’s configurations the most comprehensive of our trio. Today’s selection is the Q70 5.6, in standard wheelbase and with rear-drive. A seven-speed auto sends 420 horses and 417 lb-ft of torque to the wheels. The Q70 was cancelled after the 2019 model year without replacement, because Infiniti has never once proffered a large(ish) luxury sedan customers wanted to buy.

Kia K900

At home the K900 was named K9, but for North America a couple zeroes were added to its badge. New for the 2013 model year, the K900 shared a platform with the above Equus as well as the smaller, first-generation Genesis sedan. The 200-inch K900 benefited from a later introduction than the Equus, and used the same GDI version of the 5.0-liter Tau V8.

Much like the Equus, the K900 used an eight-speed automatic transmission, and was available only in rear-drive configuration. Unlike the Equus, the K900 wore big KIA badges on it, which tended to ruin any luxury aspirations. This issue was reflected in Canadian sales figures, which totaled 96 between 2014 and 2018. The K900 was replaced in 2019 by a second generation which looks more upscale and Mercedes-Bentley like.

Two large sedans, one large-medium sedan, limited consumer desirability. Which one gets the Buy in 2016?

[Images: Kia, Infiniti, Hyundai]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Jeff S Jeff S on Jun 02, 2020

    Looks are subjective. I don't mind the looks so much as the fact that it is a Chinese made vehicle with a premium price. The looks are not polarizing but they are nothing to write home about--meh, meh, meh. Most of today's vehicles have blah styling and are offered in blah colors. Reminds me of the song "Little Boxes" all are ticky tacky like. Not offensive but you could put a Kia name or a BMW/Mercedes name on them at it is hard to tell the difference.

  • Dahammer Dahammer on Jul 01, 2020

    Buy Equus; I just saw a 2017 G90 Premium with the 5.0 V8 and 38k miles offered for $40k. This car had a sticker price of $85,000 three years ago. Drive: Equus, 0-60 in 5.2 seconds, this is a 2.5 ton vehicle. Burn: Infiniti and K9000, both ugly as sin. Another one here who can't understand the Hyundai hate. I'm driving a loaded 2012 Genesis I picked up two years ago with 36k miles for about 35% of list. I just saw a 2013 R Spec with the 5.0 V8 being offered for $14,500 with 65k miles. This has a 0-60 time of 5.9 seconds, there's no replacement for displacement.

  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
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