Rare Rides: The Very Exclusive 2018 Infiniti Q60 Red Sport 400 AWD Neiman Marcus Limited Edition

Corey Lewis
by Corey Lewis

Today’s excessively titled Rare Ride is one of a select few Infiniti Q60s blessed with a unique set of colors and options, and sold via luxury department store Neiman Marcus.

Hope you like Metallic Mustard.

Those of you who have good memories will know today’s car is not the first Neiman Marcus special edition presented in this series. No, our first was a Lincoln Blackwood edited by the department store and sold to customers for the 2001 holidays as a 2002 model. The store has a long history of special edition cars including a very expensive Cadillac ELR, a subject which I’ve yet to find for sale somewhere.

From what I can tell, TTAC never reported on today’s Rare Ride. Introduced in the fall of 2016, the Neiman Marcus Q60 was limited to just 50 examples and presented in that year’s holiday catalog. Continuing the company’s pricy and exclusive holiday offering tradition first established in 1939, the Q60’s main selling point was its color scheme.

Exclusive Solar Metallic paint was paired with a Gallery White leather interior, for a sort of Seventies New Yorker St. Regis vibe (minus the vinyl). Ideally, the interior matched with one’s velvet jacket and white pant ensemble. Other visuals included standard luggage: an Officine Autodromo (normally they make watches) weekend bag in white leather, and an indoor car cover made of satin and cashmere branded by Neiman Marcus. All the additions were backed by a letter of authenticity which was almost assuredly lost immediately.

All examples were transformations of the top trim Q60, the Red Sport 400 AWD. Powered by the 3.0-liter twin-turbo V6 shared with the Q50, Red Sport trims upped the power from the standard 300 horses to 400. I’ve driven a Q60 Red Sport (and the Q50 version was my first-ever review) and I can tell you they’re quite potent. Unfortunately, the electric drive-by-wire Direct Adaptive Steering was standard on that trim, and sort of ruined enthusiast driving.

The base price of a Red Sport 400 Q60 that year was $52,205, but customers paid $63,000 for the Neiman Marcus Limited Edition. While that sounds like a rip-off, the fully-optioned nature of the Neiman Marcus meant it was cheaper than if a customer had bought a fully-decked standard version from their local Infiniti dealer. As a feel-good bonus, Neiman Marcus donated $1,000 to their own Heart of Neiman Marcus arts foundation for every Q60 sold.

Today’s exclusive Q60 is for sale right now at Infiniti of Cincinnati. With 40,000 miles it’s priced at $39,900, and there’s no mention of its special edition nature in the listing. Its price does not seem inflated at all when compared to other same trim Q60s for sale.

[Images: Infiniti]

Corey Lewis
Corey Lewis

Interested in lots of cars and their various historical contexts. Started writing articles for TTAC in late 2016, when my first posts were QOTDs. From there I started a few new series like Rare Rides, Buy/Drive/Burn, Abandoned History, and most recently Rare Rides Icons. Operating from a home base in Cincinnati, Ohio, a relative auto journalist dead zone. Many of my articles are prompted by something I'll see on social media that sparks my interest and causes me to research. Finding articles and information from the early days of the internet and beyond that covers the little details lost to time: trim packages, color and wheel choices, interior fabrics. Beyond those, I'm fascinated by automotive industry experiments, both failures and successes. Lately I've taken an interest in AI, and generating "what if" type images for car models long dead. Reincarnating a modern Toyota Paseo, Lincoln Mark IX, or Isuzu Trooper through a text prompt is fun. Fun to post them on Twitter too, and watch people overreact. To that end, the social media I use most is Twitter, @CoreyLewis86. I also contribute pieces for Forbes Wheels and Forbes Home.

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  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
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