American Idled: Jeep Halts Production of Cherokee at Belvidere

Matthew Guy
by Matthew Guy

It appears to be the end of the road for Jeep Cherokee as we know it, with Stellantis pulling the plug on Belvidere Assembly with no publicly known plan for replacement product.


The last Cherokee rolled off the line earlier this week, appearing to be an Attitude Lux trim clad in Diamond Black paint. Save for a few hastily placed mini American flags (plus a Buy American sticker) and a piece of paper noting the plant’s total production, fanfare seems to have been minimal. Idling a plant is never a great time in the life of a company, but Stellantis surely could have done a bit more to recognize these line workers – especially if this ends up being the last vehicle to ever roll out of a 58-year-old factory. The person in this photo, for example, says they have been working at Belvidere for 26 years.

Over on an unofficial Facebook page for the Belvidere plant, there are no shortage of tribute posts not just to the Cherokee but to the facility itself. The whole thing reads like an obit to an elderly relative, lending credence to rumours that Stellantis may be shutting the place down for good – at least in terms of vehicle production. Since 1965, the plant has built over 11.7 million vehicles, starting with from Plymouth and Dodge models until a switch to Omnirizon front-drivers in the late ‘70s. It started cranking out Dynasty sedans and its cousins in 1987, Neons in 1994, then members of the Caliber/Compass/Patriot family about a decade later. Cherokee production has been happening since 2016.

What’s next? Talking heads at the UAW will surely have stern questions about that, given the mother ship’s better-than-expected profit numbers during the last calendar year. Speculation is centering on a shift to Mexico, though nothing’s official. Nor is there much word on what, if anything, is going to plug the hole Cherokee leaves in the Jeep lineup. With a focus on electrification, there’s a solid chance whatever this brand has in their hopper for the compact crossover segment will have so-called ‘4xe’ gubbins in some capacity.


[Images: Jeep, Facebook]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

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  • Analoggrotto Analoggrotto on Mar 02, 2023

    This was the same piece of crap where each transmission had to be tuned manually before shipment.

  • NJRide NJRide on Mar 03, 2023

    This model really captures Stellantis' malaise. It was essentially like the Dodge Journey, an outdated model that would only sell to fleet/substantial discount

  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
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