Huawei Asks Mercedes, Audi to Collab on Software

Matthew Guy
by Matthew Guy

Chinese smartphone giant Huawei has apparently broached the topic of software collaboration with a pair of German automotive companies. According to reports, Huawei wants to bust out of the situation in which it finds itself partnered on such projects solely with brands in China.


Per Reuters, the company – notably the target of American sanctions for the last five years or so – has held preliminary talks with Merc in an effort to place them at the helm of somewhere between 3 and 5 percent of Huawei’s Intelligent Automotive Solution (IAS) business unit. Talking heads value the joint at around $30 billion, making even a five percent stake worth over a billion dollars. Ze Germans seemed to have rebuffed the offer, citing a desire to remain in charge of its own software destiny instead of sloughing it off to a supplier.


Audi’s involvement is less clear, though it is worth noting there are rumblings of them and Huawei planning a partnership to develop new autonomous driving aids. However, anything which springs forth from that joint venture will apparently be installed only on Audi models sold in the Chinese market, where the company is tangled up with the FAW Group home team. Remember, the latter is a state-owned automobile manufacturer in a market where outside companies must forge some sort of partnership with a local outfit in order to get off the ground – at least in terms of car. GM is partnered with a group called SAIC for the same reason. Audi currently makes 9 different models in China, ranging from the A3 and Q2L to the A6L and e-tron.


Predictably, everyone involved has clammed up and there are precisely no official statements from either Merc or Audi – or Huawei, for that matter – about this potential collab. What's you take? Should car companies shack up with tech giants in order to produce legible infotainment systems and the like? Or should they go it alone?


[Image: Huawei]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • IBx1 IBx1 on Dec 12, 2023

    Give me a DIN format radio I can rip out without affecting HVAC controls or the trip meter.

    • See 1 previous
    • Art_Vandelay Art_Vandelay on Dec 12, 2023

      You can complain all you want, but that ship has sailed. screens are the thing now. best you can hope for is a good UI


  • ToolGuy ToolGuy on Dec 12, 2023

    Speaking of software, why does the first reply to a comment get hidden a lot of the time? It makes it look like people are talking to themselves (which some of us are lol).

    The Truth About Comments 🙂

  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
  • Wjtinfwb Not proud of what Stellantis is rolling out?
  • Wjtinfwb Absolutely. But not incredibly high-tech, AWD, mega performance sedans with amazing styling and outrageous price tags. GM needs a new Impala and LeSabre. 6 passenger, comfortable, conservative, dead nuts reliable and inexpensive enough for a family guy making 70k a year or less to be able to afford. Ford should bring back the Fusion, modernized, maybe a bit bigger and give us that Hybrid option again. An updated Taurus, harkening back to the Gen 1 and updated version that easily hold 6, offer a huge trunk, elevated handling and ride and modest power that offers great fuel economy. Like the GM have a version that a working mom can afford. The last decade car makers have focused on building cars that American's want, but eliminated what they need. When a Ford Escape of Chevy Blazer can be optioned up to 50k, you've lost the plot.
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