Report: Base GMC Hummer EV Canceled

Matt Posky
by Matt Posky

For those with the capacity to think back all the way to 2021, you may recall GMC announcing that the all-electric monstrosity that is the Hummer EV would come with a base trim after the limited launch edition (E1) became the less-collectable EV3X. The base model was to wear the EV2 suffix and effectively be a more affordable version of the EV2X by ditching the peppy tri-motor setup and running with the 400-volt electric architecture and a smaller battery pack. Originally estimated to retail for $79,995, it would have been the cheapest way to get into a modern Hummer. 

However, it looks like General Motors has abandoned the idea — likely due to it not making much financial sense. 


According to GM Authority, the base GMC Hummer EV2 had already been delayed and now doesn’t appear to be happening at all. The outlet explicitly states that there will be EV2 for the 2025 model year beyond the X variant (starting MSRP $98,845 after destination). While no source was cited, the outlet has a pretty good track record for being in the know about what’s happening inside General Motors and nobody from the company was willing to confirm that the EV2 was going to make an appearance before next year — if at all. 

From GM Authority


For reference, the 2 trim level was expected to share bits with the 2X — namely the two-motor powertrain — but feature a smaller battery and a shorter equipment list. Back in 2020, GM originally announced a $79,995 MSRP. For now, the 2025 GMC Hummer EV will be offered in 2X and 3X trim levels, as is the case for 2024 models.
Meanwhile, sales of the off-road-focused electric vehicle increased in the United States over the course of Q4 2023 with a total of 2,028 deliveries. More specifically, there were 825 units of the Hummer EV Pickup sold, along with another 1,203 examples of the Hummer EV SUV.
As a reminder, both the 2 and 2X variants were positioned as all-new trims for the 2024 model year, featuring technologies like GM Ultium battery and GM Ultium Drive motors. Output stood at a GM-claimed 625 horsepower, while range was quoted at roughly 250 miles from a full charge. Speaking of which, the Hummer EV 2 was expected to have a fast charge capacity of 400 volts.


It doesn’t make much sense to build a bargain version of what is undoubtedly GMC’s most impractical model. The Hummer EV is over 9,000 pounds of ridiculousness and has enough novel features to dazzle your friends for at least a couple months. While it can likewise be used for serious work, its powertrain doesn’t really lend itself to being a full-time working vehicle and our assumption is that isn’t what people are buying it for. 

With that in mind, it likely doesn’t make much sense to drop a budget version boasting a maximum range of roughly 250 miles. Though, considering the large disparity between the 381-mile Hummer EV3 SUV and 314-mile pickup version, that 250 miles could be optimistic in certain configurations. 


Either way, General Motors would presumably just be tightening profit margins on what is already a niche product. Despite the company stating its desire for EVs to go mainstream, we’re still a long way from that happening. Meanwhile, the kind of people presently buying the Hummer EV are likewise prone toward owning oversized garages and wanting the latest and greatest. It’s hard to imagine a surplus of bargain shoppers weighing Hummer trims against each other, since they’re probably not even looking at the segment. 

Besides, whatever sales GMC loses by not having something cheaper than the EV2X will be made up for by the margins on the $106,945 (including destination) EV3X. There’s also the Omega Edition ($148,000 for the pickup or $138,000 for the SUV) for those who have to have that maximum amount of features and a unique paint color. However, any hue optioned other than white comes at a premium on every single trim. 


GM hasn’t shown much interest in making the Hummer an affordable option for drivers. But the whole point of the vehicle is to be large and ostentatious, so why would it? Even the gasoline-powered Hummer H2 and H3 from the early 2000s retailed for quite a bit more than most other models that shared their platform. However, those vehicles did foreshadow the company’s bankruptcy proceedings in 2009. They’re also broadly considered failures for not living up the rugged nature of their namesake and being released shortly before America fell into a major economic recession that negatively affected sales.

[Images: GMC]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Wolfwagen Wolfwagen on Apr 10, 2024

    How soon before somebody makes a ICE or hybrid conversion kit for this?


  • Akear Akear Yesterday

    GM sells only 3000 Hummer EVs annually. It is probably the worst selling vehicle in GM history.

  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
  • Wjtinfwb Not proud of what Stellantis is rolling out?
  • Wjtinfwb Absolutely. But not incredibly high-tech, AWD, mega performance sedans with amazing styling and outrageous price tags. GM needs a new Impala and LeSabre. 6 passenger, comfortable, conservative, dead nuts reliable and inexpensive enough for a family guy making 70k a year or less to be able to afford. Ford should bring back the Fusion, modernized, maybe a bit bigger and give us that Hybrid option again. An updated Taurus, harkening back to the Gen 1 and updated version that easily hold 6, offer a huge trunk, elevated handling and ride and modest power that offers great fuel economy. Like the GM have a version that a working mom can afford. The last decade car makers have focused on building cars that American's want, but eliminated what they need. When a Ford Escape of Chevy Blazer can be optioned up to 50k, you've lost the plot.
  • Willie If both nations were actually free market economies I would be totally opposed. The US is closer to being one, but China does a lot to prop up the sectors they want to dominate allowing them to sell WAY below cost, functionally dumping their goods in our market to destroy competition. I have seen this in my area recently with shrimp farmed by Chinese comglomerates being sold super cheap to push local producers (who have to live at US prices and obey US laws) out of business.China also has VERY lax safety and environmental laws which reduce costs greatly. It isn't an equal playing field, they don't play fair.
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