Mazda CX-90 Pricing Revealed: Premium is As Premium Does

Chris Teague
by Chris Teague

The new Mazda CX-90 is coming in spring with three new powertrains, a shockingly nice interior, and the right features to make “Ze German” luxury SUVs quake in their opulent, leather-clad interiors. Mazda recently announced pricing for the vehicle, which starts in mainstream territory and extends dangerously close to the premium-brand MSRPs of the vehicles it’s chasing. 


The base CX-90 3.3 Turbo Select starts at $39,595. Its turbocharged 3.3-liter inline-six and mild-hybrid system produce a combined 280 horsepower and 332 pound-feet of torque on premium fuel – an odd Mazda quirk that we’ve seen in many of its other turbocharged models. Five trims come with the entry-level powertrain, topping out with the $52,950 3.3 Turbo Premium Plus.


Stepping up to the plug-in hybrid powertrain brings the starting price to $47,445, and Mazda offers three trims with the PHEV configuration. The system uses a 2.5-liter four-cylinder and an electric motor with a combined output of 323 horsepower and 369 pound-feet of torque. 


At the top end of the CX-90 lineup, the Turbo S models get a 3.3-liter turbo-six with 340 horsepower and 369 pound-feet of torque. Pricing ranges from $51,750 to $59,950 for models with this powertrain. All CX-90s come with a new eight-speed automatic transmission.


Mazda doesn’t typically offer a ton of added-cost options, but its famous Takuminuri paint technology is available for the new SUV for a few extra bucks. Artisan Red, Rhodium White, Soul Red Crystal Metallic, and Machine Gray Metallic are available for $595, and bring insanely deep, eye-catching hues to the family hauler. 


[Image: Mazda]


Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by subscribing to our newsletter.

Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

More by Chris Teague

Comments
Join the conversation
2 of 26 comments
  • Ronin Ronin on Feb 09, 2023

    Bring back your four-year warranty, Mazda. You're the guys who claim you are playing in the luxo league.



  • 3SpeedAutomatic 3SpeedAutomatic on Feb 11, 2023

    Would prefer the I6 sans a turbo charger and sans an electric motor.

    Less metal and less electrons buzzing about which can go on the fritz.

    Less is more....🚗🚗🚗


  • Teddyc73 As I asked earlier under another article, when did "segment" or "class" become "space"? Does using that term make one feel more sophisticated? If GM's products in other segments...I mean "space" is more profitable then sedans then why shouldn't they discontinue it.
  • Robert Absolutely!!! I hate SUV's , I like the better gas milage and better ride and better handling!! Can't take a SUV 55mph into a highway exit ramp! I can in my Malibu and there's more than enough room for 5 and trunk is plenty big enough for me!
  • Teddyc73 Since when did automakers or car companies become "OEM". Probably about the same time "segment" or "class" became "space". I wish there were more sedans. I would like an American sedan. However, as others have stated, if they don't sell in large enough quantities to be profitable the automakers...I mean, "OEMs" aren't going to build them. It's simple business.
  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
Next